Top 5 Beauty Retail Apps on Android in Latin America Q3 2024

In the third quarter of 2024, the top beauty retail applications on the Android platform in Latin America exhibited varied performance trends, as reported by Sensor Tower.

O Boticário showed a fluctuating trend in weekly downloads, starting at around 86K in early July and peaking at 141K by mid-August. Active users initially declined from 2.8M to 2.1M in July but saw a significant increase to over 4.2M in mid-August, before stabilizing at approximately 2.9M by the end of September.

Natura Latam experienced a steady growth in weekly downloads, beginning at 39K in early July and reaching a high of nearly 65K in mid-August. Active users saw a consistent rise, starting from 209K and culminating at 292K by the end of September.

For Natura: Perfumes e Cosméticos, weekly downloads remained stable, hovering around the 43K to 48K range throughout the quarter. Active users maintained a steady count, averaging around 440K.

Época Cosméticos & Perfumaria recorded weekly downloads ranging from 23K to 31K, with a slight increase towards the end of the quarter. Active user numbers were relatively stable, fluctuating around 115K to 122K.

Lastly, Avon saw an upward trend in weekly downloads, growing from 21K in early July to nearly 30K by the end of September. Active users also increased steadily, rising from 119K to 152K over the quarter.

These insights highlight the dynamic landscape of beauty retail apps in Latin America, with varying trends in user engagement and app downloads. For more detailed analysis and data, visit Sensor Tower.